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Starting A Successful Home Based Business!

Whether you work full time, part time or you are a homemaker or even retired already if you are looking for a little extra income setting up your own part time business might work for you.

A part time business will allow you to keep your current job while testing the waters with your new venture.  If done right you will make some money along the way.

Many new businesses fail within the first few years of starting up.  To start up a business that has the best chance of being successful there are a few things you need to do to put you on the side of success.

In coaching individuals through the process of setting up a business there is a 5 step process you will need to go through to raise your chances of having a successful business.

1) What Will Your Business Do – The first question to ask is what will your niche be?  This is very (and I mean very) important decision.  Don’t try to be a jack of all trades. Just become a master of one.  You will need to determine what your business will sell, whether product or service it doesn’t matter just hone in on that core area.  You will also need to determine who your target market is.  Who will you be selling to?

2) Have A Plan – Setting up a business plan is crucial to your success.  There is no step more important in the process.  Knowing why you are going to do something, how you are going to do it and when you are going to do it are crucial questions to answer.

3) Follow The Law – Each state has laws and regulations that must be followed.  That means having a formal business structure.  This could be a sole proprietorship, a partnership, an LLC, a corporation or another type of structure.  For more information on this please contact me to discuss your options.

4) Sell, Sell, Sell – Next you need to determine where you will sell your wares or services.  Will you sell in a traditional brick and mortar or will you sell your products online?  Consider this, even if you sell door to door you will want to have an online presence for your business.  I have a list of resources on my blog under the Rolodex section to help you there.

5) Review Your Plan – Your plan is not a stagnant document.  It is a fluid and dynamic work that will forever be evolving.  As your business gets going review and revise your business plan.

Well there you have it a down and dirty 5 step proven plan to get you going.

Strategy Based Profits TIP: – Pick a niche market, create your plan, set up your business, sell your products and rework your plan as needed.

Robert J. Roy
Money Man

Making Money Online With eBooks

As a society we have instant access to information.  It has gotten to the point of information overload.  If you do a Google search for the word “money” you will get 943,000,000 results (give or take).  This makes it almost impossible to find just what you are looking for.

Much of the information is not very good.  Most of it is just fluff thrown up on a homemade website full of grammar and contextual errors.  You might be thinking that this is bad news but it is actually very good news for you.

What makes this good news is you are going to do something about it.  You are going to contribute to the amount of information online.  The major difference is that you are going to create a document that is chock full of pure content.  This will be content that people are looking for.  How are you going to do this, you are going to create your own eBook.

I can hear the roars now “Rob I can’t write a book”.  Actually you can do it.  Keep in mind you do not need to be a journalist to write a book.  Here is what you do need:

            A desire to see the job through
            Deep knowledge of a topic
            A plan to get it done

Writing an eBook is actually fairly simple, the number one secret to success is to write about something that you know.  I am constantly writing articles, blog posts, chapters for my book and short stories that focus on money and finances but you can write on anything that you know that you could be considered an expert.

The best way to determine what to write about is to sit down with a pad and brainstorm.  Write down everything that you have an interest in, what you do as a job, your hobbies.  Don’t hold back here, just get it on paper, and don’t think about it at this point.

Now for the making money part.  Once you have written your eBook you will want to make some money with it.  You put in your blood, sweat and tears into this masterpiece and it is finally time to make some money by selling your work of art.

There are two main areas to focus on for selling your eBook.  First are the online auction sites such as eBay.  Go to eBay and search for eBook and look over the advertisements people already have posted there.  This will get the juices flowing on how to list your produce for sale.  Next go to Google and search for eBook directories and you can list your book there.  Some sites will charge you but that is ok because of the exposure you will get by listing it on their site.

You might be asking the question “Rob why would I want to go through all of this work”?  Well if you create an eBook that has value to it, people will want to buy it because it has meat to it and it solves a problem that your audience has.  So you have done a good thing BUT let’s not forget the money part of this.  Once the book is written the hard part is done.  As you sell your book (let’s say for $10.00 each) and you sell just 10 copies a month, that is an additional $100.00 per month.  Then you add a few more sites to sell your book from and you are now selling 15 books a month, well that is $150.00 a month of extra income.

Once you get to this point you will be thinking of your next eBook (your sequel as it were).  It’s not hard but it will take a little time.

Strategy Based Profits TIP: – Brainstorm and pick a topic you are familiar with, spend time writing your eBook, and list it for sale.  Sit back and let the sales come in.

Robert J. Roy
Money Man

Profiting From Garage Sales (Finding Hidden Gems)

We have all driven past them before.  We have seen the sight stapled to trees and telephone poles and even posted in the grocery store on the community bulletin board.  Garage Sales (sometimes listed as yard sales, tag sales, estate sales, etc) are everywhere around us.

This weekend I saw over a dozen such sales in my neighborhood.  As I was talking to my wife about this we didn’t remember here being this many yard sales last year.  I decided to stop and talk to some of the “garage sale merchants”.  I was amazed at what I found out, my conversations actually confirmed my initial thought process on this recent boom in garage sales.  As the unemployment rate continues to climb and remain near recent highs individuals and families are cutting back and selling “The Family Junk” (as it were) to make extra cash.

The consensus I found in my conversations was that the economy wasn’t getting any better anytime soon so they were preparing themselves as best as possible.  I also realized that the home owners having the garage sales were very open to negotiating the selling prices of their wares.  I realize that garage sales are meant for negotiating but I have never been able to drop some of the prices to 10% of the original asking price.  This was at more than one of the numerous sales I stopped at.

So how can you profit from this recent boom in garage sales?  Here are a few ways you can take advantage of them:

*Look for deals for personal use – One persons junk is another person’s treasure.  I saw almost brand new bicycles for $5.00 each.  It doesn’t have to be brand new to be a good deal.

*Collectables – Estate sales are wonderful for these types of items.  Family members are selling off all of the assets form a parent or other family member that has passed on.  Usually they have no idea what they have their hands on.  You need to know your market to make sure you are not overpaying but if you get a deal here you can make a small fortune reselling the item.

*Resell what you buy – Places like and are great places to resell your items and both of these are free to use.  You could also use paid sites such as  If you have some knowledge about books go to my post on “Selling On Amazon Click Here   to learn more on selling your items on Amazon.

Strategy Based Profits TIP: – When looking to profit from garage sales be familiar with the items you are looking at.  Also the key is to negotiate, negotiate, and negotiate.  Did I mention you need to negotiate!  Most important be willing to walk away from the sale.  Don’t show the seller you want the item more than they need to sell it.

Robert J. Roy
Money Man

Quick Cash Online For Kids (Adults Can Play Too)

I hear from parents all the time “My kids are always looking for money” or “How can I get my kids to make extra money “?  We all know that children are not cheap to raise.  It takes money and if you have a few kids, it may take lots of money.

It is important to teach children the value of money.  Helping them to understand that money doesn’t grow on trees is an important lesson for them to learn.  So how can parents do that?  How can I show my little Johnny or Mary the value of money?

One thing to do is to show them how they can make money themselves.  I am not talking about taking your 12 year old child and having them get a job at Home Depot.  What I am talking about is having them make money right from the comfort of your home.

The internet has grown exponentially in the last decade.  Who would have ever thought that it could possibly become such an important thing in our society?  With the internet having so much influence over our daily lives and online sales of everything from information to cars to houses to, (well you get the point) teaching your children to take advantage of this now will put them light years ahead of their peers.

One Quick and easy way to do this is to go to and sell books you or your child no longer want or need (you can even sell your old college textbooks).  Selling on Amazon is quick and easy.  Here are a few simple steps for selling your unwanted books

1-      Create an account (It’s free and easy to do)

2-      Create a sellers account (Also free and easy to set up)

3-      Get together the books you want to sell

4-      Research what the same used book is selling for on Amazon (enter book name on

5-      Go into your sellers account

6-      Enter the book name

7-      Enter the book condition (Be VERY accurate here)

8-      Enter your selling price and shipping method

You are done!  Have fun with this, this is not hard stuff and you can make some extra money along the way.

Robert J. Roy
Money Man

Welcome To Strategy Based Profits

This blog has been a long time coming.  I have been asked by clients across the world to create a method for them to follow me step by step in my teachings.  Allow me to introduce myself my name is Robert J. Roy, I have been helping people with financial issues since 1994.  I have personally worked with tens of thousands of clients from all over the world. 

Money issues seem to haunt so many individuals across all age groups.  No matter what your educational level, where you live or how much money you have there are a host of financial issues to be addressed.

Whether you are 3 or 93+ there are financial strategies that are available to help you.  Having a financial plan in place has never been as important as it is today.  With unemployment as high as it is, the average consumer is in more debt today than ever in history before and today’s children are expected to be the first generation ever to not do as well financially as their parents.

To add insult to injury there are identity thieves that we need to deal with today, unlike past generations.  Today’s children are prime targets for identity thieves.  There are strategies that have been created to make simple work of protecting not only you but your children, grandchildren, nieces, nephews, etc.

I am here to help with just that.  Helping individuals, families, schools and organizations set up a financial plan with attainable goals that allows you to achieve your financial dreams and desires.

So sit back and enjoy the ride.  There is nothing more important than learning how to control your finances.

Robert J. Roy
Money Man

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